Will Google Penalize You For Possessing Plagiarized Content?
Has the thought of whether Google penalizes for duplicating content com across your mind? I have always heard this question and it does make me mad. The myth was just created by people with one thing in mind, sowing fear in content creators and forcing them to buy their software products.
Just before we do get into detail, let me put it across plain and simple. “There is no penalty for duplicated content. None! Never has there been any! Never will there be any. This idea emanates from the wants and desires of Google.
♦ What Google wants from a site. ♦
Google wants to make sure that its results are the most accurate and current as possible. If a site gets virally popular without appearing on Google results then Google certainly is losing out. This may lead to people migrating to other search engines such as Yahoo, Bing and many others. Certainly Google needs to make use of popular sites in order to rank higher amongst search engines.
Google can tell if a site is popular by it being shared and linked within the online community. Imagine a popular site. The first thing that most people do is to cut information from it and post it. Most popular sites have a number of closely copied sites or rather direct copies. If Google posed a penalty on such sites, they will get out of business. Let’s think about it; CNN would not rank; NFL.com would be in a mess. The list is endless. Google would certainly be horrible and no one would want to use it.
♦ Don’t believe me? Let’s here what GOOGLE says for itself: ♦
“There is no such thing as a “duplicated content penalty.” At least, not in the manner that most people put it across…. Duplicated content on a website is not any grounds for action on that website unless the duplicated content in manipulated in a way to alter search engine results…”
In other words: they are fine with copied sites. However if you do copy and a complaint is issued then you will be in a mess. That is not a duplicate site issue; this will certainly be plagiarism, which is certainly a must never do by all standards.
♦This doesn’t mean Google won’t act on this at all… ♦
Let’s look at it from a practical point of view. Will Google allow all of the top 10 page results to be of duplicated content? Definitely not! This is just a nugget of the truth within the myth of duplicated content. Just as Google notes the duplicated content it begins to disregard backlinks to the contents. It bases its ranking results with the backlinks that were published earliest. Ideally if you post one article 2000 times you will not get 2000 backlinks but instead just two.